Creative Tech Week

People are increasingly valuing experiences over products.  Brands are finding that speaking to consumers isn't as effective as creating relationships with them.  Immersive experiences allow for a genuine connection between the brand and the consumer that forges long lasting memories and a sense of shared ownership.  This panel will explore how harnessing creative technologies for immersive experiences can form deep bonds between brands and consumers.  In the process we will discuss the key technologies, risks involved, and proven results.